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Who Is the Worker of Tomorrow?

Research shows 93% of people acknowledge the future of work is facing remarkable transformation. Shifting attitudes are reshaping a more normalized work culture both for individuals and for organizations, as technology becomes adopted and plays a greater role. This is precisely what we have found in our research report Who Is the Worker of Tomorrow?

Now is the time to spend some time getting to know who the worker of tomorrow is. It is time to learn about their needs and wants. By learning about who they are, businesses can craft a business strategy for a better tomorrow.

The detailed results from 4,004 respondents led to additional secondary research, which has mapped out what is truly on the minds of today’s workers. The report breaks down the information by generation and takes a deeper dive into the construction and manufacturing vertical markets. It tells a luminous story about what workers want and what businesses can expect because of emerging technology.

Some of the key takeaways include:

  1. Understanding the changing workforce needs.
  2. Identifying how the workforce of tomorrow is embracing technology’s evolution.
  3. Recognizing that there is also an evolution of strategic thinking.
  4. Learning how talent development is also seeing its own advancement.
  5. Realizing we are now engaging with workers in new and different ways.
  6. Gaining a better understanding surrounding the rise of focusing on challenges.
  7. A call to action, urging companies to step up and collaborate for a greater tomorrow.

If we get this right, it will create new opportunities for the future of work. The report goes into detail on all of this, providing the statistics needed for companies to make informed decisions, as they prepare for the future of work. Technology will be in the driver’s seat when it comes to the future of work. The key here will be shaping the skills and creating a path for that future and understanding what jobs we no longer will require.

The bottomline is we can no longer do work the way it has always been done. Companies need to evolve for several reasons. Two of the top reasons are because both technology and the workforce itself are evolving.

During the Great Resignation, we saw higher than usual numbers of employees voluntarily leaving their jobs. While this trend slowed in 2023, there are still myriad people interested in change. Workers are looking for change. They want a culture of ideas that align with the corporate mission and strategy.

The study we conducted conceptualizes preferences and attitudes about the future of work and points to economic future opportunities and consequences by the numbers. Simply, it points to a path forward. Knowing the path your company will take and hiring the right people going forward will make all the difference for a successful and profitable company.

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